Working with Businesses
Big or small, local or national there are now numerous possibilities for fundraising with businesses.
Find out how to leverage the opportunities provided by business relationships, and ensure that what you are proposing provides mutual benefits for both parties.
In this full day workshop you will explore:
- why businesses want to work with charities
- what expectations they have about your organisation
- what kind of support they want to provide
- how to make the relationship work for you
- whether this is the right fundraising opportunity for your organisation
- the differences between sponsorships and partnerships and which will work for you
- what resourcing you will need to provide
- and how to get yourself “business” ready
The learning style is collaborative with plenty of case studies, hand outs and hints and tips for building good relationships.
You will take away:
- Benchmarking research
- Published case studies
- A prospecting plan
- Ideas for marketing your cause to businesses, big and small
- Some and do’s and don’ts to learn from others
Your facilitators, Heather Newell of Foresee Communications and Julie Donvin-Irons of The Stanley East Company are both leading experts on non profit/business relationships.
Heather, having produced a subscriber publication on corporate relationships for more than 13 years, and having negotiated successful business relationships, is now Chairperson of BACS (Business and Community Shares). She is a regular commentator and conference speaker on sponsorships, partnerships and business relationships.
Julie Donvin-Irons is the founder of BACS (Business and Community Shares). Julie has developed relationships with many New Zealand businesses who are actively engaged with social responsibility policies and she has brokered successful partnerships between government, businesses and social causes.
Date: February 22nd 2017
Time: 9.30 am – 4.30pm
Venue – tbc
Registration fee (lunch included) $395.00 + GST
BACS members fees – $350 + GST